While working with DuPont Nomex®, we led a project to enhance their customer experience to grow engagement and lead generation. We also developed a new digital platform with an advanced analytics framework, integrated marketing automation and a website and CRM system. The platform in its first year exceeded the number of leads targeted by 55%.

“Zoltan led a project to enhance the digital capabilities of our Nomex® Thermal Apparel business. The strategy focused on developing an enhanced end user experience in a complex B2B value chain for EMEA.

“The project introduced some new capabilities, including content marketing, new digital marketing channels and campaigns, new digital platforms integrated with marketing automation and a new CRM system with an advanced analytics framework.
In spite of resource constraints and time pressure, Zoltan delivered on the objectives and led the team to success. Always focused on the customers and value creation, he demonstrated strong project and change management skills while navigating through uncertainties. As a result, our business has a much better digital marketing position when it comes to generating leads and driving growth.“

Kelly Reichert
Global Marketing Manager
DuPont Nomex® Thermal Apparel