“As an environmentally conscious person, I like to work with brands which pay attention to sustainability. I find it fun to work with such premium, leading brands which have clear, consistent brand identities and communication goals. This is how we develop great quality visuals and creatives for our clients.”

“It is always a big challenge to deliver useful dashboards for upper management, which they can effectively use in their decision-making process. I enjoy proving it’s possible to achieve! My 20+ years of marketing experience at B2B companies helps me quickly understand what is needed, so we can provide a dashboard that is simple, insightful, and useful for customers.”

“It’s always good fun to work on a B2B brand. In a recent project, the shooting and the production was particularly challenging. From a film maker’s perspective, working with newly constructed buildings and with professional pyrotechnicians was very exciting. In our regular job this is quite unusual. We were pleased to see that final outcome was impressive and that the client appreciated it.”

“The future is full of challenges. I’m convinced that only those companies can survive who can adapt to the situation and pick the right way of communication. Combining the message with the aesthetics. For me, this is b2b animation.”

“Working on the B2B communication of the figures of the science-based industry has its tolls. One of those is being able to watch how our world gets built in real-time. The particles most of us never think about, the materials of the objects we use every day, and the temperature in the common spaces handling the biggest traffic – all seem to be banal and given. Until you have to explain how they were made. Then they became true marvels.”

“Being a geek at heart, I love the challenge of taking highly technical messages about the operations and technology behind everyday life and positioning it for relevant audiences. I like to get under the skin of the customer and find out what their real pain points are and develop content that strikes at the heart of that emotion, calling them to confidently and comfortably take action.”

“Writing for B2B is constantly stimulating. Every brief has its own challenges and I’m always learning about new subjects, sectors, products – and the issues and pain points that need to be addressed. I’m also passionate about creating personal connections through copy, never forgetting that every B2B client is a person who needs to be talked to not as a company, but as an individual.”

“Complex products and services rarely speak for themselves. And while their intrinsic features and benefits are well understood by those working within the
innovative companies that produce them, some businesses can struggle to articulate and promote their product proposition effectively to the outside world. In
that regard, my mission is to help them tell their story clearly and convincingly.
For me, it’s all about finding engaging ways to demonstrate how our clients make their customers’ lives easier, more efficient, more economic, more
competitive. I love working with B2B clients in order to discover interesting angles and new insights for creating compelling narratives around the benefits and
features of their offerings. It’s also amazing to find out about the intricacies, science and engineering behind their products. Products that I hitherto had simply
taken for granted. I continue to learn that many of these are nothing short of magic!”

“Working on B2B animated video can be challenging as we aim at remaining creative and out of the box, but in the same time, we need to respect the special rules and constraints the B2B markets dictate. But that’s why it’s so exciting. In the same time, B2B technologies and solutions are so impressively advanced, it’s a great pleasure and privilage to work with them.”

“B2B marketing is becoming an increasingly creative space to work in and the sector continues to transform itself through new digital capabilities. I love to get under the skin of a business and its challenges, working closely with key decision makers to work at pace and get things done.”

“In my work, I see each project as a new challenge and an outstanding opportunity to contribute to our clients’ success in the diverse world of B2B business. I enjoy and find it very important to build a close, trusting relationship with our partners where we show each other new perspectives with the aim of creating new solutions and thinking outside of the box. B2B marketing is fascinating and really exciting. I hope to have the opportunity to share this passion by working with Your company as well!”