hamburger hamburger

References

Boost your EGR performance

Driving dynamic digital content

Our client, Krytox™, wanted to enhance its thought leadership presence for a leading industrial lubricant in the automotive industry. We developed a range of content assets, including those for traffic generation (banners, ads, emails, infographics, animations, case studies, etc.) and gated content for lead generation (whitepapers, eBooks).

Learn more
MediaPro 2020 award ceremony

A clear winner

It was an honor to attend the MediaPro 2020 award ceremony alongside our client and winner, French media agency partner Vitisphere, with whom we co-developed the platform and landing page for the O-I : EXPRESSIONS l’Été en rosé campaign. We developed the full campaign concept and content for introducing a breakthrough innovation of personalized bottle designs fora glass manufacturing company. The result: we exceeded the targeted number of leads by 23%.

Learn more
DuPont

Taking the lead in digital

While working with DuPont Nomex®, we led a project to enhance their customer experience to grow engagement and lead generation. We also developed a new digital platformwith an advanced analytics framework, integrated marketing automation and a website and CRM system. The platform in its first year exceeded the number of leads targeted by 55%.

Food ingredients B2B

A taste of what digital can do

We collected B2B and B2B2C market insights via digital market research in the UK, Italy, Germany, the Kingdom of Saudi Arabia and the UAE. The client used the new insights to develop and launch new food ingredients.

Opteon

Making content count

In order to increase brand awareness and generate leads for a niche target audience, we developed an application which helped the customer to calculate product charge sizes in coolers, making the tedious calculations easier and faster.

Innovating for safety

We developed a dynamic digital content campaign, across web, social media and email for a world-class operations management consulting firm to support the launch of their new service related to innovative safety technologies. Using highly engaging content such as infographics and animation, the goal was to generate awareness, explain what the new service was about and start to generate leads.

The strength of digital content

We had the privilege of telling the story of one of the most advanced and strongest technical fibres in the world. We produced an infographic and then animated it to make the Kevlar® story more engaging and easier to understand.

Our Clients Say

Nothing gives us more pleasure than impressing our clients and getting great feedback.
Great work comes from a great client-agency team!
Zoltan led a project to enhance the digital capabilities of our Nomex® Thermal Apparel business. The strategy focused on developing an enhanced end user experience in a complex B2B value chain for EMEA. The project introduced some new capabilities, including content marketing, new digital marketing channels and campaigns, new digital platforms integrated with marketing automation and a new CRM system with an advanced analytics framework.
Open Quote
In spite of resource constraints and time pressure, Zoltan delivered on the objectives and led the team to success. Always focused on the customers and valuecreation, he demonstrated strong project and change management skills while navigating through uncertainties. As a result, our business has a much better digitalmarketing position when it comes to generating leads and driving growth. Kelly Reichert
Global Marketing Manager
DuPont Nomex® Thermal Apparel
Contentim helped us to develop a range of animated videos to illustrate complex value propositions for some of our key brands. The hands-on industry experience and business-minded thinking of Contentim is a great asset.
Open Quote
They not only understood the brief very quickly but also saved substantial time for us by directly talking to our technical colleagues to collect and crystallize content from complex product leaflets. They always demonstrated flexibility with regard to changes and new requests, still delivering on time. It has been great working together! Lene Stosic
Marketing Communication and Digital Leader
EMEA, Chemours
We worked with Contentim to validate some new product concepts in major Western European markets.
Open Quote
It was really a good experience, a team easy to work with, structured, responsive and proactive, with on time delivery! The Contentim team members are all experienced in their fields of expertise, which was of great help. Leonardo A. R. Anselmi
Strategic Segment Marketing Manager, EMEA
DuPont Nutritional and Health
We wanted to do a customer journey mapping workshop to build up our digital marketing roadmap in a fast-growing market but didn’t have enough practice in thismethodology.
Open Quote
Zoltan provided us templates, guidance, support and ran the session with us with great success. We have now concrete, prioritized actions to convert customers — already showing results. A senior manager,
Digital Commerce Solutions
from a leading B2B Swiss FMCG ingredient manufacturer
While working with Contentim, I appreciated the combination of consultancy and creative digital marketing services they offered. Contentim developed and delivereda customer journey workshop through which we engaged our global sales team members for the purpose of enhancing our digital marketing strategies and making our brand presence more relevant for our audiences. The result was a clear journey map according to personas with touchpoints and content ideas through the journey phases, providing us valuable insight for our digital strategies.
Open Quote
Contentim also built an infographic and animated infographic for Kevlar® gloves, demonstrating the ability to understand the complex technical value proposition of our business and converting that into a simple and dynamic story, relevant and appealing for our target audience. Easy to work with, responsive and fast, with a focus on content and results. Carol O'Brien
Head of Marketing Communications
EMEA, Aramids, Dow-DuPont

Case Studies

BRAND AWARENESS AND LEAD GENERATION CONTENT CREATION FOR THE AUTOMOTIVE MARKET

The challenge: Reach and engage design engineers in the automotive industry in order to boost brand awareness to create thought leadership positioning of a premium industrial lubricant

The task: We developed a content calendar, created content from historic raw content and implemented it during a one-year campaign. We supported the collaboration with channel partners as multipliers and prepared a range of thought leadership assets, including eBooks, whitepapers, infographics, animated infographics, and newsletters (in multiple languages). We also designed and createdan interactive dashboard to track campaign KPIs.

The result: ”An impressive lead flow,” where both the client and the value chain partners saw their number of leads multiplied from the previous year. Additinally, a boost in cooperation with value chain partners was also seen, with the client becoming a digital champion in lead generation for the distributors through analysisof:

  1. Lead generation funnel steps (traffic, interaction, engagement, leads)
  2. Content efficiency reports (i.e., which content generated the most engagement with the visitors)
  3. Traffic acquisition efficiency reports (which traffic source generated the most traffic and leads)
Case 1 Krytox 1 Case 1 Krytox 2 Case 1 Krytox 3
B2B(2C) CAMPAIGN AND CONTENT DEVELOPMENT
FOR A LEADING GLASS PACKAGING MANUFACTURER

The challenge: Introduce an innovative glass bottle design technology (color and relief digital printing) of a leading global glass packaging manufacturer. Our objective was to raise awareness and generate leads amongst French wine producers.

The task: We developed the full campaign concept with assets for an online designcontest for young designers and activated the wineries and the general public to vote on their favorite bottle design. We did the campaign planning, management, copywriting in multiple languages, key visual design, landing pages, banners, ads, email campaigns, etc.

The result: Exceeded the number of targeted leads by +23% (leading KPI). We tracked additional KPIs as well, and we also designed and implemented in Google Analytics and Data Studio a range of campaign specific dashboards to measure, which included:

  1. Lead generation funnel steps (traffic, interactions, engagement, leads)
  2. Content efficiency reports (i.e., which content generated the most engagement with the visitors)
  3. Traffic acquisition efficiency reports (which traffic source generated the most traffic and leads)
Case 1 OI 1 Case 1 OI 2 Case 1 OI 3
Contact us

Contact Us

Please enter a valid name!
Your name
Your email
Please enter a valid company name!
Company
Please enter a valid role!
Role
Please enter a valid subject!
Subject
Please enter a vaid message!
Your message
Submit